January 20, 2010
A national reference laboratory specializing in cancer diagnostics is one of three organizations to enlist the branding and communication services of Resonance Marketing early in 2010.
Cytometry Specialists, Inc., based in Alpharetta, Ga., retained Resonance to develop a new brand platform and marketing collateral. The company provides pathologists across the U.S. with a full complement of diagnostic tests for cancer.
Another cancer-related enterprise, Decatur-based Oncology Solutions, hired Resonance to develop marketing collateral and a new trade show presence. The firm, founded in 1973, is the nation's most venerable cancer care consulting practice.
Resonance is also contracted to help Paideia School develop fundraising communications to support the rebuilding effort for its Mother Goose building, which was lost to arson in October 2009.